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SC Johnson Rolls Out Two Sustainability Initiatives

Wants to close gap between environmental aspirations and everyday choices.

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By: TOM BRANNA

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SC Johnson in undertaking two efforts focused on closing the persistent gap between families’ environmental aspirations and their everyday choices: the SC Johnson Sustainable Behavior Change Program and SC Johnson Green Choices Recycling Challenge. The SC Johnson Sustainable Behavior Change Program is a groundbreaking research project studying how to inspire behavior change around sustainable choices. The SC Johnson Green Choices Recycling Challenge, in partnership with Recyclebank, ...

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